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Scissor™ expertise

There are a lot of mobile development shops out there. Most can build you an app that works or a site that users can use.

Scissor approaches mobile from a more holistic perspective. We base our solutions on more than technical know-how. We base it on a hard-won understanding of the essential disciplines that determine mobile success.

The Big Mobile Disciplines

You need a mobile partner that understands:

The mobile user and the mobile device
The mobile web is much more than a tiny version of your .com website. We get what mobile users want to do and what they’d rather do from their desktop. We also understand that the mobile device is more than a disabled PC. It does all sorts of things a PC can’t do – if you know how to ask.

Mobile content and re-purposing
Scissor understands how to optimise your content for the mobile – and how to source the content you’re missing. These editorial skills are at the core of every effective mobile content play.

Mobile traffic generation, SEO and cross-promotion
Building a mobile presence is just step one. You also need to get your site or app discovered and visited. The art of traffic generation is different in the mobile world. We’ll show you the ropes.

Monetisation, revenue models and partnerships
Some great mobile experiences have failed because the financials behind them didn’t add up. We’ll help build a robust business case, show how to keep costs in line with revenue potential and how to share the risk with others.

Process efficiency, automation and cost control
First-generation mobile services often disappointed because their back-end processes were unsustainable and un-scalable. We’ll show you how to streamline and automate the processes that drive the mobile engine.

Operator approvals and international deployments
Operators are still major power players in mobile. Your sites won’t go far if you can’t play well with them – not just in one market, but globally.

In short, if it makes an impact on mobile success, Scissor has been there and done that.
Talk to us before you go too far.

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