Docurated Named in Gartner Market Guide for Digital Content Management for Sales
Denver, CO - 2/1/2018 - Quark Software announced today that Docurated, its newly acquired cloud sales enablement solution, is named as a Representative Vendor in Gartner’s Market Guide for Digital Content Management for Sales.*
Download Gartner’s Market Guide for Digital Content Management
for Sales: http://bit.ly/2Fy5Phq
According to the report, “Sales content management vendors are continuing to develop strong capabilities and drive product innovation through enhanced platform capabilities. Application leaders supporting sales must use this Market Guide to understand the key offerings and make sound investment decisions.”
The report defines Digital Content Management for Sales (DCMS) as “applications [that] encompass repositories, authoring tools, collaborative environments, and interfaces for publishing, versioning and presenting content, to help salespeople (both direct and indirect) efficiently and effectively develop and close business.”
Gartner defines the high-level capabilities for DCMS as the following:
- Content Repository Management
- Content Development
- Content Delivery
- Content Usage Analytics
- Sales Process Integration
“Docurated is a highly-scalable enterprise sales enablement solution that we are able to implement quickly for global enterprise organizations,” said Alex Gorbansky, GM of the Docurated business unit at Quark. “A combination of processes driven by automation and artificial intelligence help Docurated clients increase the effectiveness and efficiency of their sales organizations – from the creation of sales-critical content through to management, delivery, and analysis.”
*Source: Gartner, “Market Guide for Digital Content Management for Sales,” Tad Travis, Todd Berkowitz, Guneet Bharaj, Melissa A. Hilbert, 17 November 2017.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
Docurated is a leading sales enablement solution that helps sales teams to identify and share the most appropriate content with prospects throughout the entire sales journey. By connecting to existing content repositories within an organization, customers are up-and-running rapidly with an accelerated time to value. Predictive AI recommends the most appropriate content to the sales rep based on a DocuRank score and direct CRM integration makes it easy to use. What’s more, all of the content usage and engagement is tracked, including from the source repositories, so marketing teams know which content is driving revenue. Clients in financial services, technology, and healthcare rely on Docurated for a scalable, user-friendly, and powerful sales enablement solution that can be up-and-running in a matter of weeks. www.docurated.com
About Quark Software Inc.
Quark Software Inc., develops a content automation platform that helps large organizations streamline the creation, management, publishing and delivery of business-critical content. The solutions automate the process with reusable Smart Content components that can be dynamically assembled and delivered with precision in any format and to any channel — web, tablet, mobile, print, and more. As a result, leaders in industries such as finance, manufacturing, energy, and government can reduce costs, save time, improve consistency and make their content brilliant.
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